Date of Award

Spring 5-19-2014

Degree Type

Thesis

Degree Name

MA Strategic Communication

Department

Communication and the Arts

Advisor

Monsignor Dennis Mahon, Ph. D.

Committee Member

Dr. Albert Widman

Keywords

Jamaica, Bob Marley, Reggae

Abstract

This study explores the legacy of Robert Nesta Marley through a comparison of his influence in Jamaica and the United States. The recognition that Bob Marley received, both during his life and after his death, is comparatively different between the two countries. As iconic as Marley is, why is his message and legacy different in the United States and most of his recognition not received till after his death? The researcher explores how Marley’s message was received in the two countries and whether his audience understood his philosophy and message in the same way. Results indicate that the communication of his thoughts were heard somewhat differently in Jamaica and the United States. Finally, this study presents recommendations for future research.

Included in

Communication Commons

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