"The Role and Effectiveness of Public Relations in an Intergrated Marke" by Shirley Johnson

"The Role and Effectiveness of Public Relations in an Intergrated Marke" by Shirley Johnson

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Theses

Title

The Role and Effectiveness of Public Relations in an Intergrated Marketing Communicatioms Program

Author

Shirley Johnson

Date of Award

2005

Degree Type

Thesis

Advisor

Patricia D. Kuchon

Recommended Citation

Johnson, Shirley, "The Role and Effectiveness of Public Relations in an Intergrated Marketing Communicatioms Program" (2005). Theses. 57.
https://scholarship.shu.edu/theses/57

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